ERA Real Estate, a leading global real estate franchisor, recently conducted a survey of its brokers and agents to understand more about fall real estate activity in local markets. Results indicate that a combination of seasonal psychological mindsets are reflected in home buying behaviors during the fall in many markets across the country.
“As vacations wind down after Labor Day and people become more focused, the desire to be in a new home for the holidays is a historically strong driver of fall home sales,” said Charlie Young, president and CEO of ERA Real Estate.
Other findings from the survey include:
ERA survey results also indicate that fall activity is influenced by the local market mix. For instance:
According to ERA survey results, buyer mix during the fall typically consists of:
Methodology: ERA Real Estate conducted an online survey of its brokers and sales professionals to understand seasonal fall activity in their markets. The survey was fielded between from August 21-27, 2012 and the results are based on responses from 258 respondents across the country.