Best in Category award measures franchisee satisfaction with their
franchisors and is part of the 11th annual Franchisee Satisfaction
Awards presented by Franchise Business Review. In addition to earning
the top real estate ranking, the Sotheby’s International Realty®
brand also came in fourth in the overall top 50 and second among the
Top 50 “Systems with 250 or more units,” which is a ranking of all
franchise systems across all categories with more than 250 locations.
“We are so proud to receive this distinction for the ninth year in a row,” said Philip White, president and chief executive officer, Sotheby’s International Realty Affiliates LLC. “We are committed to always helping our network achieve greater levels of success and we are so pleased that our affiliates hold us in such high regard within the ranking system. The reason the Franchise Business Review recognition is so rewarding is because it is measured by input from our most important asset: our affiliates.”
Franchise Business Review surveyed more than 28,000 franchisees representing 339 franchise brands for the annual Franchisee Satisfaction awards. Franchises were evaluated in five areas: training and support, franchise system, franchisor/franchisee relations, financial opportunity and overall satisfaction. Additionally, demographic and lifestyle questions gave a 360-degree view of the franchise ownership experience. Franchise Business Review is a national franchise market research firm that performs independent surveys of franchisee satisfaction and franchise buyer experiences. For a complete list of this year’s award winners, go to www.FBR50.com.
"Sotheby's International Realty continues to impress with higher franchisee satisfaction scores than benchmark in every category of Franchise Business Review's annual survey,” said Franchise Business Review president Michelle Rowan. “The brand particularly excels in ‘Training and Support,’ with an overall 31% higher satisfaction rating than benchmark.”
The Sotheby’s International Realty network currently has more than 18,000 sales associates located in approximately 825 offices in 61 countries and territories worldwide. Sotheby’s International Realty listings are marketed on the sothebysrealty.com global website. In addition to the referral opportunities and widened exposure generated from this source, each firm’s brokers and their clients benefit from an association with the Sotheby’s auction house and worldwide Sotheby’s International Realty marketing programs. Each office is independently owned and operated.
About Sotheby’s International Realty Affiliates LLC
Founded in 1976 to provide independent brokerages with a powerful marketing and referral program for luxury listings, the Sotheby’s International Realty network was designed to connect the finest independent real estate companies to the most prestigious clientele in the world. Sotheby’s International Realty Affiliates LLC is a subsidiary of Realogy Holdings Corp. (NYSE: RLGY), a global leader in real estate franchising and provider of real estate brokerage, relocation and settlement services. In February 2004, Realogy entered into a long-term strategic alliance with Sotheby’s, the operator of the auction house. The agreement provided for the licensing of the Sotheby’s International Realty name and the development of a full franchise system. Affiliations in the system are granted only to brokerages and individuals meeting strict qualifications. Sotheby’s International Realty Affiliates LLC supports its affiliates with a host of operational, marketing, recruiting, educational and business development resources. Franchise affiliates also benefit from an association with the venerable Sotheby’s auction house, established in 1744. For more information, visit www.sothebysrealty.com.