Realogy : The Business of Real Estate

Franchise Group Press Releases

Better Homes and Gardens Real Estate Expands Presence in Western New York

ROCHESTER, N.Y. and MADISON, N.J. 08-11-2016

Better Homes and Gardens® Real Estate announced today the addition of the newly formed brokerage, Better Homes and Gardens Real Estate Prosperity in Rochester, N.Y., to its franchise network. Led by broker/owner Danielle Riley, its affiliated sales professionals will continue to serve the greater Rochester area and surrounding areas.

“As the youngest franchise owner in our network, Danielle Riley is a perfect example of how the Better Homes and Gardens Real Estate brand appeals to millennials,” said Sherry Chris, president and CEO, Better Homes and Gardens Real Estate LLC. “Her already impressive track record includes being named one of REALTOR® Magazine’s “30 under 30.”  She and her team of affiliated real estate professionals provide a distinct infusion of energy that will continue to propel their business and growth forward.”

Born and raised in Rochester, Riley is firmly rooted in the local area, and sold her first two houses at age 19. She is an active member of her community including the Rochester Young Professionals Network, the Greater Rochester Association of Realtors Industry Advocacy, Fair Housing and Realtor Political Action Committees.

“More than anything, we value finding homes that meet the various lifestyles of our clients,” said Riley. “As we continue to provide personalized service on a daily basis, it is exciting to have found a national, recognizable and respected brand that will help us flourish. The finely polished marketing materials, unparalleled content on technology support Better Homes and Gardens Real Estate affords, will enhance our service offerings to buyers and sellers and will be a driving force in attracting top talent.”

Located in Rochester, a fast-growing market in Western New York and one of the original boom towns, Better Homes and Gardens Real Estate Prosperity will focus on a mix of first-time millennial homebuyers, local families and real estate investors.

For more information, visit www.bhgprosperity.com.

 

About Better Homes and Gardens Real Estate LLC

Better Homes and Gardens Real Estate LLC is a dynamic real estate brand that offers a full range of services to brokers, sales associates and home buyers and sellers. Using innovative technology, sophisticated business systems and the broad appeal of a lifestyle brand, Better Homes and Gardens Real Estate LLC embodies the future of the real estate industry while remaining grounded in the tradition of home. Better Homes and Gardens Real Estate LLC is a subsidiary of Realogy Holdings Corp. (NYSE: RLGY), a global leader in real estate franchising and provider of real estate brokerage, relocation and settlement services.
 

The growing Better Homes and Gardens® Real Estate network includes more than 10,000 affiliated sales associates and approximately 300 offices serving home buyers and sellers across the United States and Canada.

Better Homes and Gardens® is a registered trademark of Meredith Corporation licensed to Better Homes and Gardens Real Estate LLC and used with permission. An Equal Opportunity Company. Equal Housing Opportunity. Each Better Homes and Gardens® Real Estate Franchise is independently owned and operated.

For more information, visit www.BHGRealEstate.com.
 

Media Contacts:

Paul Pettas
Kwittken
(646) 747-7164
ppettas@kwittken.com

Katelyn Castellano
Better Homes and Gardens Real Estate LLC
(973) 407-6849
Katelyn.Castellano@realogy.com 
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