Better Homes and Gardens Real Estate Enters the Quintessential Lifestyle Real Estate Market of Palm Springs
February 25, 2019
PALM SPRINGS, Calif. (Feb. 25, 2019) — Better Homes and Gardens Real Estate LLC announced today that Leaskou Partners, a residential real estate brokerage firm headquartered in Palm Springs, is the newest member of its franchise network. The firm will now do business as Better Homes and Gardens Real Estate Leaskou Partners. Broker and owner Benjamin Leaskou will continue to helm the firm.
- A tenacious salesman and natural leader, broker and owner Benjamin Leaskou found himself craving a new challenge after retiring from a successful career in the auto industry at the age of 44. Upon receiving his real estate license, Leaskou quickly rose through the ranks to become one of the top realtors in the region before starting his own independent brokerage in Palm Springs in 2013.
- When Leaskou first relocated to Palm Springs in 2006, the market was known primarily to be driven by retirees and second-home buyers, many of whom relocated to Palm Springs to escape the harsh winter weather of their home towns. However, since beginning his real estate venture, he has witnessed the region’s evolution into a premiere, year-round destination appealing to homebuyers and renters from all demographics with its creativity-driven culture, world-class dining and attractions such as Coachella, Splash House, Modernism Week, and the Palm Springs International Film Festival.
- Leaskou promotes continued professional development by motivating his agents to strive toward ambitious goals that far exceed their past accomplishments. As a result, despite being one of the smaller brokerages in the area by agent count, Better Homes and Gardens Real Estate Leaskou Partners is regularly among the top performers for real estate sales in Palm Springs.
- A commitment to continued innovation has enabled Better Homes and Gardens Real Estate Leaskou Partners to navigate significant transformation in the real estate industry. Both Leaskou and his affiliated sales professionals plan to leverage the state-of-the-art tools Better Homes and Gardens Real Estate provides to strengthen their capabilities and execute a strategic expansion beyond the Palm Springs area.
“With its storied history and increasingly diverse population, Palm Springs is the quintessential lifestyle market which we are thrilled to expand into as a brand and there is no better partner for us than Better Homes and Gardens Real Estate Leaskou Partners. Their focus on fostering creativity, authenticity and community aligns with the local culture and is synonymous with the Better Homes and Gardens Real Estate brand. We look forward to supporting Ben and his team as they continue to grow and enhance their position as the area’s leaders in lifestyle real estate.”
-Sherry Chris, President and CEO, Better Homes and Gardens® Real Estate
“We are steadfast in our commitment to continually evolve our offerings and partnering with Better Homes and Gardens® Real Estate gives us access to the top tools, technology and education resources in the industry. Combined with unparalleled brand recognition, our brokerage has a unique competitive advantage in the Valley allowing us to make significant strides toward our ultimate goal of providing the best possible real estate services in Palm Springs and beyond. We are: The Art of Real Estate.”
-Benjamin Leaskou, Broker/Owner, Better Homes and Gardens Real Estate Leaskou Partners
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About Better Homes and Gardens Real Estate LLC
Better Homes and Gardens Real Estate LLC is a dynamic real estate brand that offers a full range of services to brokers, sales associates and home buyers and sellers. Using innovative technology, sophisticated business systems and the broad appeal of a lifestyle brand, Better Homes and Gardens Real Estate LLC embodies the future of the real estate industry while remaining grounded in the tradition of home. Better Homes and Gardens Real Estate LLC is a subsidiary of Realogy Holdings Corp. (NYSE: RLGY), a global leader in real estate franchising and provider of real estate brokerage, relocation and settlement services.
The growing Better Homes and Gardens® Real Estate network includes more than 12,000 independent sales associates and 360 offices serving home buyers and sellers across the United States, Canada, Jamaica and The Bahamas. The brand announced its expansion into Australia and New Zealand in April of 2018.
Better Homes & Gardens® is a registered trademark of Meredith Corporation licensed to Better Homes and Gardens Real Estate LLC and used with permission. An Equal Opportunity Company. Equal Housing Opportunity. Each Better Homes and Gardens® Real Estate Franchise is independently owned and operated.
Better Homes and Gardens Real Estate LLC